{"title":"Alp-n-Rock Luxury Alpine Apparel","description":"\u003ch2\u003eAlp-n-Rock\u003c\/h2\u003e\n\u003cp\u003eAlp-n-Rock was founded in 2007 by a Swiss-Canadian designer inspired by Alpine heritage and West Coast sensibility. The brand creates luxury sport-lifestyle apparel that bridges mountain and city, with elevated knitwear, eco down jackets, technical outerwear, and distinctive apres-ski pieces. Alp-n-Rock draws on Swiss design traditions of precision and quality while infusing contemporary style and thoughtful sustainability practices throughout. At Willis, we carry Alp-n-Rock for customers who view their ski wardrobe as an investment in both performance and long-term aesthetics. Their pieces feature sophisticated color palettes, intentional details, and fabrics that support active movement while looking refined. The brand's commitment to social impact — supporting women's education through their U-GO initiative — resonates with customers who care about how their purchases ripple into the world. Each piece is engineered to layer seamlessly and transition from mountain runs to evening gatherings, making versatility a fundamental core design principle throughout their collection.\u003c\/p\u003e","products":[{"product_id":"alp-n-rock-jessica-womens-crew","title":"Alp-n-rock Jessica Womens Crew 2026","description":"\u003ch2\u003e\u003cstrong\u003eAlp-n-rock Jessica Womens Crew 2026\u003c\/strong\u003e\u003c\/h2\u003e\r\n\u003cp\u003eAlp n Rock's Jessica Crew is a timeless long sleeve crewneck shirt that is sure to make a statement at your favorite apres ski spot. Crafted from luxurious French terry fabric, this top offers unparalleled comfort and warmth. Complete with eye-catching sporty colorblocking and charming embroidered downhill skiers, the Jessica is a must-have addition to your winter wardrobe.\u003c\/p\u003e\r\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eStyle: F5WTCW03BLK \u003c\/strong\u003e\u003c\/em\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/p\u003e","brand":"Alp-n-Rock","offers":[{"title":"Black \/ L","offer_id":48480937246925,"sku":"41509004551","price":228.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ M","offer_id":48480937214157,"sku":"41509004550","price":228.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ S","offer_id":48480937181389,"sku":"41509004549","price":228.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ XL","offer_id":48480937279693,"sku":"41509004552","price":228.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/6001\/1469\/files\/Alp-n-Rock_Jessica_Womens_Crew_2026.jpg?v=1776440501"},{"product_id":"alp-n-rock-apres-all-day-womens-mock-neck","title":"Alp-n-rock Apres All Day Womens Mock Neck 2026","description":"\u003ch2\u003e\u003cstrong\u003eAlp-n-rock Apres All Day Womens Mock Neck 2026\u003c\/strong\u003e\u003c\/h2\u003e\r\n\u003cp\u003eIntroducing the Apres All Day top, a warm and stylish long sleeve mock neck with a ski-inspired design. Made from soft French terry fabric, this winter essential features a classic Alp N Rock applique for a bold statement on the slopes or in the city.\u003c\/p\u003e\r\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eStyle: F4WTMN02HIR \u003c\/strong\u003e\u003c\/em\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/p\u003e","brand":"Alp-n-Rock","offers":[{"title":"Heather Ivory \/ L","offer_id":48507867824333,"sku":"41509004547","price":228.99,"currency_code":"USD","in_stock":true},{"title":"Heather Ivory \/ M","offer_id":48507867857101,"sku":"41509004546","price":228.99,"currency_code":"USD","in_stock":true},{"title":"Heather Ivory \/ S","offer_id":48507867889869,"sku":"41509004545","price":228.99,"currency_code":"USD","in_stock":true},{"title":"Heather Ivory \/ XL","offer_id":48507867922637,"sku":"41509004548","price":228.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/6001\/1469\/files\/Alp-n-Rock_Apres_All_Day_Womens_Mock_Neck_2026.jpg?v=1776440500"},{"product_id":"alp-n-rock-simran-mock-neck-womens-sweater","title":"Alp-n-rock Simran Mock Neck Womens Sweater 2026","description":"\u003ch2\u003e\u003cstrong\u003eAlp-n-rock Simran Mock Neck Womens Sweater 2026\u003c\/strong\u003e\u003c\/h2\u003e\r\n\u003cp\u003eImmerse yourself in the beauty of the Alps with the Simran sweater. This stylish mock neck top features a ribbed neck and timeless silhouette, perfect for staying cozy. Crafted from premium, non-itchy yarn for maximum warmth and comfort, this sweater showcases a mountain landscape complete with snowy peaks and lush forests. Embrace the heritage Alp N Rock style, which combines Swiss influence with opulent winter fashion.\u003c\/p\u003e\r\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eStyle: F5WSLS06SLB \u003c\/strong\u003e\u003c\/em\u003e\r\n\r\n\r\n\r\n\r\n\r\n\u003c\/p\u003e","brand":"Alp-n-Rock","offers":[{"title":"Silver Blue \/ L","offer_id":48507867955405,"sku":"41509004555","price":364.99,"currency_code":"USD","in_stock":true},{"title":"Silver Blue \/ M","offer_id":48507867988173,"sku":"41509004554","price":364.99,"currency_code":"USD","in_stock":true},{"title":"Silver Blue \/ S","offer_id":48507868020941,"sku":"41509004553","price":364.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0621\/6001\/1469\/files\/Alp-n-Rock_Simran_Mock_Neck_Womens_Sweater_2026_8f42d396-3a2e-4142-895f-88903221e0ff.jpg?v=1776440503"}],"url":"https:\/\/www.willisskiandboard.com\/collections\/alp-n-rock.oembed","provider":"Willi's Ski \u0026 Board","version":"1.0","type":"link"}